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This is the inside front cover of the 1962 Chevrolet sales catalog. it shows a Honduras Maroon Bel Air 4-Door sedan. The text reads, 1962 Chevrolet an elegant blen of the tried and new Here is a car that does justice to its tradition . . . the '62 full-sized Chevrolet. It's the new beauty with Jet-smooth ride. In it, you will see many of the enduring qualities that have consistently made Chevrolet America's most popular car. You'll see the same concern for craftsmanship, inside and out. You'll find the same basic engineering excellence. Even the same sensible size people liked so much last year. But you'll have to look mighty hard to find anything that isn't brand spanking new in its clean-lined looks and luxurious appointments. On the road, it looks longer and more elegant. That's the result of a beautifully planned and executed styling concept. Each new flowing line and body sculpturing adds to its handcrafted appearance. Inside, fabrics and trim achieve a new level of luxury. THere are new engines, and Chevrolet's De Luxe Air Flow Heater and Defroster is standard equipment for '62. And when it comes to money-saving features, Chevrolet, as always, is thinking of you. The '62 Chevrolet has been designed with new inner fenders up front that protect against rust, and new corrosion-resistant mufflers for longer life. These are the reasons - tradition teamed with advancement - why in 1962 there's a new world of worth from Chevrolet!
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